I just heard that the CDC (Centers for Disease Control) is on Twitter. Pretty ironic that a viral tool like Twitter is being used to disseminate information about a virus. I guess everything comes full circle.
This is Social Networking at its core. When the message must get out what better way then through the use of the latest social networking tools? Powerful stuff really. The next question is now that the headline gets pushed around the globe in 140 characters or less, what is the best course of action to get people more in depth information about a topic? Where do the ‘tiny URLs’ go? What are people reading (or for that matter with You-Tube, what are they watching) to gain more knowledge and receive accurate and in-depth information?
We believe the same thing is occurring with investment information. Short 140 character quips are wonderful. When we hear that someone with the screen name ‘Genius13’ just successfully traded gold for the 18th time in a row within the last 3 hours is really of no moment. It is only useful to hear why she traded gold and more over it is critical to hear it before she makes the trade.
It comes down to ‘depth’ and sound bites. We think you need both.
